Shark Tank India Seaason 4 | Airth

'# Shark Tank India Season 4 Episode 4 - Airth

🚀 The Pitch

Company Name: Airth
Founders: Ravi Kaushik, Abhimanyu Kumar
Location: Delhi
Founded: 2023
Industry: Air Purification Technology

Airth is revolutionizing indoor air quality with its Air Condition Air Purifier, which transforms ordinary ACs into powerful air-purifying systems. The product prevents the inhalation of 30 grams of dust into the lungs each year and enhances AC performance with higher dust-holding capacity, increased efficiency, and germ deactivation capabilities.

🌍 Why Airth?

• Reduces air pollution in ACs without significantly affecting airflow.
• Causes only a 1-3% increase in electricity consumption.
• Installed in over 25,000+ households.
• Future plans include air purification solutions for vehicles and buildings.

📈 Business & Financials

🔹 Ask

• ₹60 Lakh for 1% equity, valuing the company at ₹60 Cr.

🔹 Shareholding Structure

• Ravi Kaushik: 64%
• Abhimanyu Kumar: 2%
• Investors: 17%
• Directors: 3%
• ESOPs: 7%
• IIT Kanpur: 4%
• Kanwal Enterprises: 1%
• Mentors: 2%

🔹 Fundraising History

• Total Amount Raised: ₹3.3 Cr

🔹 Revenue & Sales

• FY23-24: ₹2.1 Cr
• FY24-25 (Till October): ₹2.2 Cr
• Burn Rate (FY23-24): ₹43 Lakh

🔹 Sales Channel

• Amazon contributes 70-80% of total sales.
• Available on own website and e-commerce platforms.

🔹 Unit Economics (Net Selling Price: ₹1,864)

Component	Cost (₹)	Percentage (%)
COGS	₹620	33.26%
Platform Fee	₹266	14.27%
Logistics	₹100	5.36%
CAC (Customer Acquisition Cost)	₹300	16.1%
Fixed Costs	₹370	19.85%
EBITDA	₹208	11.16%

🔬 Technology & IP

• Patent pending for their innovative air purification technology.
• The electric coating technology, developed in collaboration with IISc Bangalore, is licensed exclusively to Airth for 15 years.
• Filter replacement cycle: 8-12 months.

🦈 Shark Tank Pitch

❌ Sharks Who Opted Out

• Peyush Bansal: Concern over cap table.
• Varun Dua: Not interested.

💰 Shark Offers

1. Vineeta Singh: ₹60 Lakh for 2% equity → ₹30 Cr valuation.
2. Anupam Mittal: ₹1 Cr for 5% equity → ₹20 Cr valuation.
3. Aman Gupta: ₹1 Cr for 5% equity.

🔄 Counteroffers & Final Deal

• Founder’s Counter: ₹96 Lakh for 3% equity → ₹32 Cr valuation.
• Aman & Vineeta Joint Offer: ₹96 Lakh for 4% equity → ₹24 Cr valuation.
• Final Deal: ₹1 Cr for 3.7% equity (₹27.03 Cr valuation) with Aman Gupta & Vineeta Singh.

🎯 Conclusion

Airth secured a ₹1 Cr investment from Aman Gupta & Vineeta Singh for 3.7% equity, giving it a ₹27.03 Cr valuation. With a strong patent strategy, increasing adoption, and a vision to expand into vehicles and buildings, Airth is set to transform the air purification industry! 🌿💨

🚀 Would you invest in Airth? Let us know in the comments!