ClapStore Toys Shines on Shark Tank India: Secures ₹1 Crore Investment from All Five Sharks

The latest episode of Shark Tank India (Season 4, Episode 22) witnessed an exciting pitch from ClapStore Toys, a Pune-based startup dedicated to reducing screen time for kids with engaging, skill-enhancing toys. Founded by Yash Thombare and Vedang Nalawade, this innovative toy brand is revolutionizing the way children learn and play.

A Brand with a Purpose

ClapStore Toys aims to create a positive impact on children's development by offering interactive and sensory-rich toys that enhance fine motor skills, hand-eye coordination, and cognitive abilities. With a rapidly growing customer base of 50,000+ parents, the brand has successfully built a strong presence across marketplaces, quick commerce platforms, and its own website.

One of its best-selling products, the Busy Board, keeps children engaged through hands-on learning activities, reducing screen dependency.

Manufacturing & Pricing

• Founded in: 2023
• In-house manufacturing unit established: March 2024
• Product price range: ₹500 - ₹1,800
• Capital expenditure (CapEx) for manufacturing: ₹15-₹20 lakhs

Financial Performance

ClapStore Toys showcased impressive revenue growth, proving strong demand in the market:

• FY 2023-24 Sales: ₹2.5 Cr
• FY 2024-25 (Till October): ₹2.4 Cr
• Projected EBITDA for FY 2024-25: 18%

Unit Economics Breakdown

• COGS (Cost of Goods Sold): 35%
• Logistics & Packaging: 10%
• Marketing: 24%
• Fixed Expenses: 13%
• EBITDA: 18%

Sharks’ Reactions & Offers

The founders asked for ₹80 lakhs for 4% equity, valuing ClapStore Toys at ₹20 Cr. The pitch sparked multiple offers from the sharks:

• Aman Gupta: ₹40L for 4% equity + ₹40L debt at 10% for 2 years
• Peyush Bansal: ₹80L for 8% equity
• Anupam Mittal & Aman Gupta (joint offer): ₹80L for 7% equity
• Vineeta Singh: ₹40L for 2.5% equity + ₹40L debt at 10% for 3 years
• Kunal Bahl: ₹80L for 4% equity
• Revised Offer (Peyush Bansal): ₹80L for 4% equity
• Final Revised Offer (Aman & Anupam): ₹80L for 4% equity

Final Deal

🔥 ClapStore Toys secured a ₹1 Crore investment at 10% equity from all five sharks together! 🔥

Key Takeaways from the Pitch

✅ Sharks loved the mission of reducing screen time for kids.
✅ Strong financials & rapid growth impressed investors.
✅ The founders' hands-on approach in manufacturing was appreciated.
✅ Expert guidance from all five sharks will help scale the brand.

With this power-packed investment and mentorship, ClapStore Toys is set to expand and make screen-free playtime a reality for even more children across India! 🚀