2/2/2025
Mudgar Club made a bold pitch to bring back India's ancient fitness tool, the Mudgar (Gadda). Founders Anjit Suhag and Sanjeet Suhag, two young entrepreneurs from Rohtak, Haryana, impressed the sharks with their unique product lineup. They sought ₹50 lakhs for 10% equity, valuing their business at ₹5 crores.
Mudgar Club specializes in handcrafted high-quality wooden fitness equipment, including:
The Mudgar is made from premium mahogany wood, providing durability and a traditional feel.
Unlike conventional gym machines, Mudgar workouts offer several advantages:
✅ 3D body movement for a full-body workout
✅ No stiffness or pain compared to weightlifting
✅ Can be practiced anytime, anywhere without requiring gym access
Initially, Mudgar Club not only sold Mudgars but also provided training services. However, the founders stopped offline training, reducing their team size from 25 to 5, and are now focusing on creating pre-recorded courses to teach customers how to use Mudgar.
🚫 Aman Gupta (boAt) – Opted out, citing lack of awareness in the market.
🚫 Vineeta Singh (Sugar Cosmetics) – Found it too early to invest.
🚫 Azhar Iqbal – Did not invest.
🚫 Kunal Bhal – Also opted out.
✅ Ritesh Agarwal (OYO) – Saw potential in the product and made an offer:
With the new investment, Mudgar Club plans to:
Mudgar Club is bringing India's traditional fitness equipment back into the spotlight. While the market for such products is still in its early stages, investors like Ritesh Agarwal believe in its future potential. With the right strategy, Mudgar training could become a mainstream fitness movement in India.